Here’s why you simply cannot afford not to be on HTTPS

Car, Cellphone, Internet, Cable TV, Air Conditioning, SSL Certificate… what’s common among these all? Think about it. Got it? Didn’t? Well, let us clear it for you. All these things were considered to be “luxuries” rather than “necessities” some years back. Since then, the tables have turned and how! Let’s start (and finish) with SSL certificates.

Cybersecurity in 2018

SSL certificates, also known as TLS certificates, are the spinal column of web security in 2018. Let us put it in simpler words. What happens to your precious credit card details when you order a scratch pad (yes, that’s a thing!) for your cat? What happens to those details when it’s on its way from your browser/app to the server or e-commerce site? How does it stay secure from the wrath of hackers? SSL/TLS certificates take care of that.

But if you think only e-commerce sites need SSL certificates, you’re deadly mistaken. In today’s age, whether you have a blog with a thousand viewers or an e-commerce site with a hundred million in revenues; you need an SSL, it’s as simple as that. Why? Here are our top five reasons.

Browser warnings will scare your visitors away if you don’t have an SSL

Remember Liam Neeson from the movie Taken? He said something like “I don’t know who you are, I will find you, and I will kill you.”

It looks like the browsers have embodied the spirit of Bryan Mills (Neeson’s character) and have turned it into something like: “I don’t know what site you are, I will scare away your visitors if you don’t have an SSL.”

Now, more than ever, the browser community is pushing for an encrypted internet. That’s why they have been increasing the severity of the warnings on non-https sites. Chrome, the most popular browser on earth now tells its users that a site is “Not Secure” if it has a provision for login credentials. Soon, this ‘Not Secure’ warning will be applied to all unencrypted sites irrespective of the existence of the credentials field.

Such warnings could put a serious dent in your hopes to grow your subscriber’s list or increase your revenues.

SSL protects against eavesdropping, data-tampering, and phishing

SSL is not just a “certificate” that improves the security of a website; it does much more than that. It encrypts the data in transit so that no unauthorized 3rd party can come in between and steal or tamper with the data. The 256-bit encryption technology used in most of the certs make it almost impossible for a hacker to intercept the data.

Another purpose served by SSL is authentication. In order to get an SSL cert, one must go through a validation process conducted by a certificate issuing authority. The higher level of certificate you want, the more rigorous the vetting process will be. As a result of this validation, fraudulent entities will have a hard time in executing phishing attacks.

Granted, SSL is not where the security of your website is over; but it’s certainly the best place to start with!

SSL is not just a matter of security; it’s a matter of trust

It’s 2018, and we don’t know if you’ve noticed, but there’s a thing called ‘privacy.’ There has been a huge uproar about it. Today’s customers don’t just look for good products and low prices, they want more, they want to experience, they want to do business with someone who cares about them, they want assurance about their privacy. Installing an SSL certificate and showing that the website is secure is an excellent way to do so. It shows that you take your website security seriously and have invested in it.

Want to generate revenues? Want to accept online payments? You DEFINITELY need SSL

According to standards set by the Payment Card Industry (PCI), the vendors accepting online payments must comply with a set of rules set by the PCI. If violated, you could face some serious fines. Under the PCI DSS (Payment Card Industry Data Security Standards), anyone accepting online payments must employ 128-bit SSL/TLS encryption at a minimum.

So, if you don’t want to be at the receiving end of a big fine, you better install an SSL.

SSL gives a push to your SEO ranking

We don’t know if you know this or not, but HTTPS is one of the many factors considered by Google’s mysterious algorithm. Don’t believe us? Well, Google itself said so in 2014. Numerous studies conducted by many SEO experts vouch for this correlation between HTTPS and higher search engine rankings. Installing SSL doesn’t mean that your site will appear on Google’s first page. But it definitely helps!

In conclusion

Now that you (hopefully) know why you need an SSL certificate, it’s time to get one. Where? Well, we at provide the cheapest SSL certificate from the most reputed brands. So, you don’t need to look somewhere else.

Important Resources to Read

Comodo SSLHence, Bloster your Website Securty and Get maximum discounts of up to 89% on DV, OV & EV SSL Certificate at CheapSSLsecurity. Boost up customer trust and secure their confidential information with high level encryption.


Welcome to Savvy Security, a blog focused on providing practical cybersecurity advice for website owners and small businesses. Our team brings you the latest news, best practices and tips you can use to protect your business...without a multi-million dollar budget or 24/7 security teams.